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Who we are & why we care

We're the friend
who knows
all the good spots

We started Near Me Discovery because we believe local businesses deserve better than cold ad spend — and local communities deserve better than another algorithm telling them where to go.

our story
“We kept walking past incredible local businesses that were completely invisible to the people who lived two streets away. That felt like a problem worth solving.”

It started with a cup of coffee. Specifically, one of the best cups of coffee any of us had ever had — at a tiny, tucked-away café that had been operating for three years in our neighborhood without anyone really knowing it was there. The owner was brilliant, the space was beautiful, the espresso was transcendent. And they were struggling.

That's when the idea for Near Me Discovery took root. Not as a marketing company, exactly — but as a local guide with a megaphone. A way to bridge the gap between the people who make a community special and the neighbors who would absolutely love them if they just knew they existed.

We built our first direct mail campaign for that café. Then a quiz funnel. Then a feature in our first prototype magazine. Today, we work with hundreds of local businesses across the country, and we still get the same feeling every time a new customer walks through a client's door and says: “I saw you in Near Me Discovery.”

Our beliefs

The stuff we care
about deeply

01
Local is the original algorithm

Before there were recommendation engines, there were neighbors. Word of mouth, a handwritten note on a community board — local trust has always been the most powerful marketing there is.

02
Good marketing should feel like a gift

Nobody likes being sold to. But everybody loves a great recommendation. Our entire approach is designed to feel helpful, warm, and genuinely useful — never like an ad, even when it technically is one.

03
Beautiful things get noticed

We put an enormous amount of love into design. Our mailers, magazine pages, quiz experiences, and email templates are all crafted to look genuinely beautiful — because beautiful things get picked up, read, shared, and kept.

04
Small businesses deserve big ideas

The gap between what big brands spend on marketing and what local businesses can afford has always felt unfair. So we've built services that deliver big-brand quality at community-business prices.

05
Authentic discovery beats paid impressions

An impression is just a number. A genuine discovery — a moment when someone finds something they truly love — is a memory. And memories become loyal customers.

06
The best communities are known

When local businesses thrive, communities thrive. When people discover what's good nearby, they go there, they tell their friends, they become regulars. That flywheel is what we're really building toward.

Mission & vision

The north star
we navigate by

Our mission

To make every local business feel like the best-kept secret in town — that everyone already knows about.

Our vision

A world where the café on your block, the bookstore around the corner, and the tailor two streets over are as well-known as they deserve to be.

The people behind it

We're locals, too —
genuinely

We live in the same kinds of neighborhoods we serve. We're the people taking the long way home to check out a new spot, forwarding “you have to try this place” texts, and leaving reviews for small businesses because we actually mean it.

JM
Jordan Miller
Founder & Creative Director

Former journalist and design nerd who spent a decade covering local communities. Near Me Discovery is that story machine.

✦ Will order the thing no one else has heard of
SC
Sam Chen
Head of Strategy & Partnerships

Spent years in digital marketing watching good businesses get buried by bad algorithms. Built our targeting system from scratch. Has opinions about mailer paper weight.

✦ Knows every trail within 50 miles
RL
Rosa Lopez
Head of Content & Editorial

Former food writer and travel blogger who realized the best stories were the ones happening five minutes from home. Edits every word in the magazine.

✦ Has an ongoing list of 200+ hidden gems
How we show up

The way we work —
with you and for you

🤝
Honest first, sales second

We will tell you if we think a service isn't the right fit for your business. We'd rather lose a sale than set you up for disappointment.

🌱
We grow when you grow

We succeed when your campaigns work, your customers show up, and you want to come back and do more. Simple as that.

Quality over quantity, always

We'd rather have 30 deeply engaged newsletter readers than 3,000 who never open it. Precision and craft, not volume and noise.

🗺️
We're in it for the community

Every campaign, every magazine, every quiz is designed to make the community a more connected, more discovered, more wonderful place to live.

By the numbers

A little context
on what we've built together

“Every number here represents a real business, a real customer, and a real moment of local discovery.”
12k
Local readers across print & digital
47%
Average email open rate
3×
Avg foot traffic lift from campaigns

We've run campaigns in cities across the country — from small towns where everybody already knows your name to dense urban neighborhoods where the best coffee is three blocks away and completely unknown.

Come on in

There's a spot
here for everyone

Whether you're a business owner ready to grow, a local ready to discover, or someone who wants to be part of what we're building — pull up a chair.

🏪
Grow your local business

See exactly how we help businesses like yours get in front of the right neighbors at the right moment.

Explore our services →
🗺️
Discover what's near you

Take a quiz, browse our guides, get the magazine. For the curious ones who always want to know what else is out there.

Go where the locals go →
💛
Become a sponsor

Get in front of engaged local audiences through our magazine, newsletter, quiz experiences, and more.

See sponsor options →
✉️
Just say hello

You don't need a specific ask to reach out. We love hearing from local enthusiasts, small business owners, writers, designers — anyone who wants to talk about community.

Get in touch →

Ready to become
a local legend?

We're genuinely excited to hear about your business and what you're building. Let's find the right way to help you get there — together.